Home > Milobina's Daily Life > Asako, the oldest staff member at 77 years old, has two origins: “Beautiful Natural” and “Milobina”

Asako, the oldest staff member at 77 years old, has two origins: “Beautiful Natural” and “Milobina”

Hello. My name is Asako, I am 77 years old and I am the oldest staff member.
Today, I am still in charge of shipping and product management.

I've been in charge of shipping since the company was established, and I've been around since the time when the first store name was ``Aromatic Life Magic Soap.''

However, if you think about it carefully, I think there are two origins of ``Beautiful Natural Milobina''.

Today, I would like to write a little about the beginnings and origins of Milobina.

The origin of Milobina was an encounter with a certain soap.

It is ``Super Luxury Soap'' from the Magic Soap Series.

An acquaintance of my late husband (the president's father) at the company where he worked for many years introduced this wonderful soap to my husband, who was feeling a little depressed.

"It's really amazing soap, so Hiro-san's daughter must be a beauty staff member, right? Please let me try it."

At the time, my daughter (the company president) was suffering from severe eczema, so I had the hope that the soap might be good for her skin, so I immediately gave it to her, and she told me that she wasn't really interested in soap. , I don't think I used it right away, but one day I was surprised at how great it was and became very interested in it.

My husband had been worried for some time that his strong-willed daughter was not the type to stay at home, nor was she the type to quietly work at a company, so he came up with the idea of going into business with her by selling soap. did.

The person who introduced us to the soap introduced us to a manufacturer (Mr. Shibata, chairman of SPH Ltd.) who was looking for a seller, and we decided to start selling this soap.

Both the person who first introduced me to my husband and the manufacturer's chairman, Mr. Shibata, had previously been executives at major companies. I remember that the president was very surprised that these people were traveling in company cars and didn't even know how to ride the subway.

Because they are such people, even after they retired, they were still full of energy and motivation, and as a second life, they started a small new company and wanted to do something together.

Going back to the topic, the company president seemed to have been interested in online shopping from back then, and after that, while raising a small child, he opened a handmade shop and slowly began selling super luxury soap. Surprisingly, orders started coming in little by little, and the number gradually increased.

As a result, it became difficult for me to carry out the shipping duties on my own, so my husband and I started taking orders to the post office to send them. At that time, the payment system that we have today was not in place, so I remember that only cash on delivery was available.

We are thankful that some of our customers have continued to patronize us since the time we opened the store, and we are grateful for the amazing connections we have.

Over time, we started receiving inquiries from people in the neighborhood, and the number of opportunities to order soap from manufacturers increased.

Then, one day, I received an invitation from a manufacturer saying, ``Rakuten Market is sure to grow in the future, so why not start a company and run a full-fledged online shop?''

Perhaps she was looking for this kind of opportunity, and her daughter accepted the offer in response, and eventually became the company's president.

I remember clearly when my daughter announced that she would become the president of the company.

When her husband asked her, ``Noriko! Do you want to be president?'', she immediately declared, ``I want to be!''. At that time, I was still married and had a 1-year-old son, but after that, I had a lot of trouble with the president who was obsessed with work, and we got divorced after that...

However, since I was able to live the life I am now because I got a job here, I think that seizing this opportunity was the right decision.

After that, I went through all the administrative procedures on my own, with great difficulty, and established a company. At that time, the company name was ``Aromatic Life Kigawa.'' Since we still didn't know what the company's future would be, we even established the company using a personal seal and started with minimal equipment and staff.

Then, in 2003, my husband bought a book for beginners called ``How to sell online'' and had his daughter read it, and based on that book, he opened a store on Rakuten Market and started business. It was in November.

The shop name at the time was ``Aromatic Life Magic Soap.'' A store whose purpose is to sell magic soap has finally been opened.
.

At first, we wanted people to know the benefits of this soap, so with the cooperation of the manufacturer, we sent out a large number of free samples by mail to those who applied. I was sending more than 1,000 items a month, and my husband, my daughter, and I wrote the shipping address every day and continued sending them.

At that time, I had a sunroom in a corner of my house, and I kept my products there and did the shipping work.

This magic soap sold really well, and I think the reason people kept using it was because their skin actually became beautiful after using the sample.

Due to my age, I've started to get thin, round spots on my cheeks, and I was feeling depressed, wondering if I'll have to deal with the aging process as it is, but then the magic soap lathers up really well. However, I tried to wash my clothes carefully with the foam, and after a while, I noticed that some of the fuzzy stains had faded and disappeared.

Even now, the stains have not gotten any bigger and have remained in place to this day.

So, the first starting point was when I came across the magic soap, Super Luxury Soap.

The second starting point is the depth of knowledge of the president's daughter.

The president attends an aromatherapy school and obtains qualifications as an aroma advisor and instructor, gaining professional aroma knowledge.

As I recall, when I attended Aroma School, I had to stay at home every school day to help take care of my grandson.

One day when it snowed heavily, my daughter didn't have the option of taking the day off, so she managed to get to the nearest station, but the parking lot was covered in snow...it was a real disaster.

My daughter did her best, absorbing knowledge by reading books on aromatherapy, both when she was asleep and when she was awake, because she loved it.

Back then, when I learned new essential oils at school, I would burn them at home, but there were many scents that I smelled for the first time, and I realized that there are so many different natural scents in the world, and that there are treatments that use them. , I remember being surprised.

Before establishing the company, the president used my house to gather employees and hold aroma classes. It was quite popular, but it seems like they stopped doing it after starting an online shop.

I passionately pursue what I like, even though it disturbs those around me, and I pass it on to everyone as knowledge that they can use. I believe that this slightly different personality is also an important origin of Milobina.

Well, that's it.
If you have anything else, please let me know.

Thank you for visiting.

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