Hello! My name is Kigawa and I am the representative of Beauty Natural.

It suddenly got cold. Uh, bururu

I thought it was a bit early, but today I started wearing sweaters and warm, thick pants. I'm worried about what will happen when winter comes, but I'm thinking that once I get used to the cold, I'll be fine.

Speaking of getting used to it, if you used to wash your face with facial cleansing foam or something like that, and you switch to a soap that you're not used to, you might get nervous because the cleaning power is too high, or you might find it difficult to wash your face with soap because it's too stiff. I think there are many people who are worried about...

Washing your face with pure soap is a basic skin care routine that eliminates various skin problems that have been bothering you for many years. It's very important. If you don't change the way you wash your face, your skin will never become beautiful.

This time, I would like to write about the tight feeling you feel after washing your face and include my own experiences, hoping to reduce some of the misunderstandings and prejudices about soap.

Before I started washing my face with soap, I was a former beauty salon employee, so I tried a lot of chemical cosmetics, and I tried my best to use skin care cosmetics because I wanted to do something about my dull, dirty skin that was full of problems. I was looking around.

At that time, I would spend hours in the cosmetics corner of the Loft, trying out various products, or I would often visit the cosmetics corner of a department store in the city center, where I would go to the cosmetics section of a department store in the city center and buy high-end products, just as the beauty staff who was willing to advise me would proceed. I also use a lot of skin care products.

I was spending most of my income on this...because when I looked in the mirror, I always looked dirty, and I really wanted to look clean!

During my cosmetic gypsy life, I rarely used natural soaps. All brands use facial cleansing foam or facial liquid, and one overseas brand uses cleansing milk to cleanse your face!

All of the products were mild after washing, and none of them made my skin feel tight or crispy, except for one from an Italian brand.

That's how my skin was when I was growing up with facial cleansing foam.

One day, someone asked me to monitor it, and when I tried washing my face with soap for the first time, the results were surprising in many ways!

1) My face feels scary after washing my face.

I felt an intense tightness that I had never experienced before. I was surprised...it was really okay, but I was also worried. I was 30 years old at the time.

2) Your skin will become so white that you will feel like you are a completely different person!

However, there was a reason why I decided to continue using it.

I looked in the mirror and was shocked. I was completely washed white, unlike anything I had ever seen before!

Until now, I've been washing my face gently and rinsing it thoroughly with the lather I've been making very carefully. Applying a face pack at least once a week will also remove dirt that cannot be removed by washing your face.

It was there that I discovered that even though I had been washing and caring for my face for many years like a skin care expert, my skin had accumulated a lot of dirt.

Encouraged by my beautiful complexion, I continued to wash my face with soap morning and night, but I still felt very tight...(But my skin was getting smoother day by day!)

However, one day suddenly, my face didn't feel dry or tight at all after I washed it...! I remember that it took about 3 weeks.

Since that day, I have never felt that shocking tightness after washing my face.

This is a long introduction, but the feeling of tightness and extreme dryness after washing your face with soap is

"The cleaning power of soap is too strong."

Not!

It's really unfortunate that people give up on washing their face with soap because of this misunderstanding, and washing their face with soap is essential for future beautiful skin, so I want people to know the truth!

To begin with, dirt on your skin is acidic.

Even if you wash acidic stains with a mildly acidic facial cleanser, the effect will be weak and the stains will not be removed sufficiently. Almost all mild facial cleansers, such as facial cleansing foams, are slightly acidic.

Even after washing, you may not feel refreshed or refreshed, but in reality, the dirt has not been removed, so your skin, which has a high sensor function, is telling you, ``I'm uncomfortable!''

By the way, washing your face with soap feels very refreshing and pleasant. It's not just your imagination, it's your skin telling you that it's good for you. This kind of ``sensitivity'' is very important in discerning the real thing.

Since soap is slightly alkaline, its cleaning power is higher than that of mildly acidic facial cleansing foam. Our skin collects more dirt every day than we think.

Especially if you live in a city, the air is polluted, so it mixes with sebum and collects in your skin texture and pores, leaving you with a lot of dirt at the end of the day. Especially if you're wearing foundation.

Even if you use a mildly acidic facial cleanser, you won't be able to properly remove such heavy dirt and it will make your skin look dull, and the remaining dirt will damage your skin, accelerate aging, and make your skin look dirtier.

It's natural to think, ``But since your skin is slightly acidic, wouldn't being slightly alkaline cause irritation and be bad?'' But it's okay(*^^)b

To put it in an extreme way, we have been using soap since the Jomon period. When oil is dropped on the coals of a bonfire, a chemical reaction occurs and it becomes a soap ingredient, which is what people used to use in the past.

Therefore, even if a weakly alkaline component comes into contact with our skin, we have a built-in function in our DNA to immediately neutralize it! Wonderful♪

At first, I couldn't help but tense up, but one day in the third week, I suddenly stopped pushing at all because the function that was built into my DNA had recovered.

My father, who was born in the Showa era, specialized in washing my face with barbaric soap, and for many years I had believed that washing a woman's delicate skin with a gentle, mildly acidic face wash was ``a maiden's manners.'' Its original function of neutralizing alkalinity and returning it to weak acidity was not being used, and it had become weak.

However, to protect my body, my DNA restored its neutralizing function within 3 weeks! The providence of nature and the adaptability of living things is truly amazing.

In summary,

1) Dirt on your skin is acidic. And our skin is pretty dirty. Therefore, it is best to wash with mildly alkaline soap. It thoroughly removes dirt and gives you clear skin.

2) The reason you feel tense when washing your face with soap is not just because the cleaning power is too strong.

3) Because I have been using only weakly acidic cosmetics, my neutralizing ability has declined.

4) If you continue to use it for a while, the tight feeling will disappear and it will become more comfortable to use.

In other words, once you get used to washing your face with soap, this is it!

So, this is my prescription for those who are afraid of washing their face with soap.

see you!