{"id":25305,"date":"2026-10-20T10:00:00","date_gmt":"2026-10-20T01:00:00","guid":{"rendered":"https:\/\/mirobeena.jp\/?p=25305"},"modified":"2026-10-13T11:36:35","modified_gmt":"2026-10-13T02:36:35","slug":"mahou-soap-kucha-soap-birth","status":"publish","type":"post","link":"https:\/\/mirobeena.jp\/en\/mahou-soap-kucha-soap-birth\/","title":{"rendered":"The Birth Story of Beauty Kucha Soap | An Encounter with Okinawa! One Coincidence Leads to Another."},"content":{"rendered":"
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This is a series of posts originally published on Rakuten Gold's "Mirobina Selected Products Story" page, republishing the stories behind the creation and origins of our products for our official blog.<\/p>

What kind of encounters and thoughts led to the creation of each product, and how did it end up being sold at Mirobina?<\/p>

We hope you enjoy the "story of encounter and creation" that cannot be fully conveyed on the product page alone.<\/p>

You can find the stories behind all 12 products here.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Each one has a story<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hello. This is Nonko, the store manager of Mirobina.<\/p>

Mirobina carries original products that you can't buy anywhere else, as well as carefully selected natural items that you can also buy elsewhere.<\/p>

Each of these products has a story behind its creation and sale, and we thought that sharing these stories would help convey our feelings, so we introduced them in our email newsletter.<\/p>

Here, I'd like to share an excerpt from our email newsletter from that time, telling you about our first encounter with these products.<\/p>

I would be happy if you could come to like Mirobina's products even just a little.<\/p>

Also, the store name used is the old store name. Furthermore, the information may not be up-to-date. Please enjoy Mirobina's story of struggle.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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My encounter with Kucha Pack...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Last time I talked about Okinawan cosmetics, specifically ginger lily water, and it turns out that I had a fateful encounter with this kucha pack at that time!<\/p>

My beloved rose water was no longer available, and I was searching for a similar 100% natural water with high skin-beautifying effects.<\/p>

I received information that "Okinawan ginger lily water is good," so I immediately flew to Okinawa alone, but...<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Where I met people on my trip to Okinawa<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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After all, it was my first solo trip and my first trip to Okinawa (!?), and the plane was so cramped and I was so nervous that I almost fainted.<\/p>

While being surprised to encounter Squall, I somehow managed to meet various people and gather information about ginger lily water.<\/p>

Amidst all that, I ventured further into the main street called Kokusai-dori, which was near the hotel.<\/p>

I came across a neat and bustling shop that sold natural foods and cosmetics.<\/p>

There, they sell several types of ginger lily water, which is popular in Okinawa, including two types: one with a beautiful package and another with a simple package.<\/p>

It was for sale. (The one with the nice packaging is La Moon Water, which I'll be discussing later.)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Drawn in by a wonderful shop<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Actually, that's where I first encountered Lamoon Water, but there was one more thing that caught my eye.<\/p>

A cute sign that read something like, "Testimonials from people who are happy with A\u25cfP and N\u25cfB."<\/p>

Upon closer inspection, I noticed that they had posted various experiences, which turned out to be a collection of customer testimonials for that shop.<\/p>

It's like a review on Rakuten, for example.<\/p>

I'm usually quite skeptical of things like this, but somehow this way of writing makes me feel like I can believe it.<\/p>

Upon closer inspection, it turned out to be about a mixture of "kucha pack" and "ginger lily water."<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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pack!!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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At the time, Aromatic Life Magic Soap also had a face mask,<\/p>

This "kucha" thing seems like it's going to be even more amazing...<\/p>

At that time, it seemed that kucha and ginger lily were the shop's recommended products, and they had a kucha pack available for customers to try out.<\/p>

There was a tester available, and several female customers were applying the Kucha pack to their hands and saying things like, "Wow, it really works! (\u30fb.\u30fb;)"<\/p>

You might hear comments like, "Just apply a very thin layer. Rinse it off before it dries completely."<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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I actually tried it myself...<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Then, noticing my serious expression, the shopkeeper asked, "Would you like to try the Kucha Pack?"<\/p>

She applied a thin layer of the pack to the back of my hand. Meanwhile, she mentioned that some people with skin problems found relief with it.<\/p>

Hearing stories about how they even deliver to rural areas made me incredibly interested!<\/p>

Then, after applying it for 2-3 minutes, they said, "That's enough, so please remove it before it dries." I was surprised when I removed it!<\/p>

Doesn't the skin where you applied it look whiter and more refined?!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What kind of pack is it?!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I've always liked face masks, but seeing how effective they are really piqued my interest, and I started asking all sorts of questions.<\/p>

"What are the ingredients?", "Is it irritating?", "What skin type is it suitable for?", and so on... (^_^;)<\/p>

It turns out that it's a 100% natural product, containing absolutely no preservatives or anything other than natural ingredients!<\/p>

"This product is really effective, and our customers have a high rate of repeat purchases." From the way he spoke,<\/p>

I could sense the store staff's high level of confidence in this product. And, as expected, it's their best-selling item.<\/p>

In the end, we talked passionately about various things for over an hour, and I bought some kucha packs, various kinds of ginger lily water, and some other delicious Okinawan treats as souvenirs before we parted ways.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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I immediately tried this Kucha pack at the hotel that night!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The kucha packs of that time were small, flat, solid pieces, and you would make them by adding an equal amount of ginger lily water to them.<\/p>

This "equal amount" is difficult (>_<) It ended up too runny, so it was a failure.<\/p>

Having no other choice, I added another piece to somehow make it into a pack. I left it on for a while, then washed it off before it dried...<\/p>

Wow! My complexion is brighter!! This pack is really amazing because it's so effective. I don't feel any irritation either, this might be good!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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While I was lost<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tomorrow is the last day of my trip to Okinawa!<\/p>

Up until now, I haven't found any ginger lily water that really resonated with me, and to be honest, I'm still very confused about which one to choose.<\/p>

Anyway, let's go and check out the Kucha and Ramoon Water company.<\/p>

I called her during the day, and she kindly agreed to meet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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I've finally made up my mind!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The next morning, I checked out of the hotel and took a taxi for about an hour and a half to a factory called Okinawa Sugarcane.<\/p>

I did have the mishap of forgetting my luggage in the taxi trunk, but I was able to see the factory,<\/p>

After hearing various stories, I had a gut feeling that this was the real deal.<\/p>

Actually, I think I had already decided in my heart to release Kuchapack and Ramoon Water at that time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u25c6The Kucha Pack's rapid progress! And a sudden farewell.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Lamoon Water has received a much greater response than expected... and has become a hugely popular product!<\/p>

Similarly, this Kucha Pack is also selling incredibly well!<\/p>

Whenever my skin was in bad condition, I would use it almost every day, and I had completely come to trust and rely on this Kucha.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The parting came suddenly...<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Customer satisfaction was high, and I was thinking I had found a great product.<\/p>

Due to circumstances on the manufacturer's end, we are suddenly unable to receive the product (+o+)<\/p>

We received many inquiries from customers when the product went out of stock, and we were truly disappointed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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My feelings only grew stronger...and then!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Even after several years, my feelings towards Kucha packs remained unchanged.<\/p>

I've always hoped that we could meet again someday... no, I really want to meet you!!<\/p>

Then, I received some information that felt like a miracle! "Kucha Pack is being sold again!"<\/p>

Wow! I'm absolutely ecstatic!<\/p>

I remember as if it were yesterday when I immediately contacted them and celebrated the return of Kucha Pack...<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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And the Kucha Pack is back!!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Kucha Pack has discontinued the inconvenient solid form, significantly lowered its price, and redesigned its packaging.<\/p>

I was once again amazed by its skin-beautifying properties, and it occurred to me: if I added it to soap, maybe it would enhance the skin-smoothing effect!?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u25c6Kucha Soap is born<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Kucha is mud that has accumulated in the sea off Okinawa.<\/p>

It is extremely rich in minerals and has excellent skin-beautifying and health-promoting effects.<\/p>

Modern people tend to be deficient in minerals, which often leads to various skin problems and other physical ailments.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What about minerals?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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* Removes waste products from the body<\/p>

* Activates cells and enhances their function.<\/p>

* Improves blood circulation.<\/p>

* Accelerates skin cell turnover and offers excellent anti-aging benefits.<\/p>

* Excellent antibacterial properties, cleanses the skin.<\/p>

* Has an anti-inflammatory effect.<\/p>

It has a variety of surprisingly high-performance effects, including not only improving skin condition but also being extremely effective in treating skin problems.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Also effective for various skin problems<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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It's also good for summer heat rash, and if you use it regularly, or continue using it on skin damaged by UV rays, your skin will recover much more quickly.<\/p>

For preventing blemishes, it's recommended to dissolve it in Getto no Izumi (a type of herbal medicine) and use it.<\/p>

Also, one of the features of this kucha pack is that the particles are extremely fine.<\/p>

Even when used like a scrub, it won't damage your skin.<\/p>

When I tried using it myself, I found that it easily removed unwanted dead skin cells and left my skin soft.<\/p>

It gives my skin a translucent look and refines its texture, so it's become one of my favorite methods.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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So that means...?!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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If you put it in soap, wouldn't it be easy to exfoliate unwanted dead skin cells every day without any effort?<\/p>

That's why I created this "Kucha Soap".\u201d<\/p>

I entrusted the creation of this finished soap to SPH, the company that makes magical soaps, and they, being soap professionals...<\/p>

\u201d"This is really good!" he exclaimed, giving it rave reviews. The effect of the kucha (crushed clay) is truly remarkable!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Adding essential oils completes the dish perfectly!!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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But since we're at it, I'd like to add an Okinawan scent. After all, scents really do make you feel good.<\/p>

I think customers would be happy if we added the skin-beautifying and anti-aging effects of aromatherapy...<\/p>

So, I created a fragrance by blending my favorite ylang-ylang and lavender, and had it incorporated into this soap.<\/p>

After that, we collaborated on designing the labels, and finally, it was finished!<\/p>

Thanks to your support, this soap has been very well received, and I am very grateful.<\/p>

Thus, the soap that I created, from the idea to the label, was something I was involved in every step of the way.<\/p>

This was my first time experiencing something like this, so I was a little happy (^O^)\/<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Polish your skin for vibrant, radiant skin.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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"Kucha," the sea mud from Okinawa, boasts overwhelming adhesive power.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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It gently removes old dead skin cells that hinder skin clarity without damaging the skin, leading to fresh, radiant skin.<\/p>

\u25bcbeauty kucha soap<\/a>Click here for the product page.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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New articles and seasonal care information are available on LINE.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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New articles and seasonal care information are also available via LINE.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Please feel free to ask us any questions you may have about our products or your skin.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\ud83c\udf3f "The Story Behind Our Carefully Selected Products" (12 episodes)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Previous story:Does it contain sugar? A pure and innocent body soap for those with sensitive skin.<\/a><\/div>

Next story:I finally made it to Okinawa cosmetics.<\/a><\/p><\/div>

*The following pages will be released sequentially.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

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